Pick a moment.
A cultural moment coming up — Diwali, Eid, Lunar New Year — or one that's always there: Sunday cooking, Friday prayer, your grandmother's bedtime story. Anything your family carries and you don't want to lose.
A simple cultural memory tool. Capture the recipes, prayers, songs and stories your family carries — one moment at a time, before they're lost — and keep them for the generations after you.
“We are the last generation that can still ask. After us, no one will remember the dialect, the recipe, the song.”
A simple loop, repeated for the moments that matter most. You stay in charge of every word. Asha is along for the ride — quietly suggesting prompts when a cultural moment is coming up.
A cultural moment coming up — Diwali, Eid, Lunar New Year — or one that's always there: Sunday cooking, Friday prayer, your grandmother's bedtime story. Anything your family carries and you don't want to lose.
Asha helps you write a warm, personal prompt for the right person — your mom, your tía, your paati. You review, edit it in your own voice if you'd like, and send it over SMS, WhatsApp, or email. They'll know it came from you.
They tap the link and record a video or voice note — no app to download, no account to create. It goes straight to your family vault, transcribed in the original language, tagged by the moment, and kept for the generations after you.
A glimpse at the kind of moments worth capturing — every month, every community, every recipe and ritual a family might otherwise lose. Pick one to start.
For every family carrying a culture worth keeping — from day one.
Tamil · Yoruba · Gujarati · Filipino · Lebanese · Korean · Mexican · Punjabi · Ethiopian · Vietnamese · Iranian · Egyptian · Haitian · Jamaican · Bengali · Igbo · Cantonese · Somali · Armenian · Sinhala · Pashtun · Greek · Hmong · Cuban · Brazilian · Polish · Italian · Irish · Russian · Ukrainian
…and yours.
Every family that uses Ours to Keep is contributing to the most comprehensive living database of diaspora cultural knowledge ever assembled. Not scraped from the internet. Recorded by real families — recipes, prayers, songs, stories, rituals, and everything in between.
Families choose what to share with the wider community — and what stays private. Together, we're building something that will outlast all of us.
The recipes, the rituals, the songs, the prayers, the stories — everything your family carries deserves to be remembered. Start with one moment, one elder, one tradition — and keep what your family carries, forever.
This helps us make sure Asha understands your family's cultural calendar — down to the region, the dialect, the specific moments that matter.